Every listing arrives one of five ways.
| Way | Who does it | Where |
|---|---|---|
| A. The seller lists their home | The homeowner | On your website, Sell now, see The seller's intake form |
| B. You create it for the seller | You | Listings → Create Listing |
| C. MLS import | You, or it runs by itself | The MLS Import page, see The MLS import |
| D. Import Anyway | You, for a record the import could not bring in | Listings → Information Needed tab |
| E. Relist an expired listing | You | An Expired listing → Relist this property |
#B. Creating a listing for a seller
- 1
Go to Listings and click Create Listing, top right.
- 2
In Create a listing for a seller, choose the seller's account.
Existing account: search by name, email or phone. Accounts with no email are greyed out. New account: type their email, first name, last name and phone. If the email already exists you are offered Use existing account.
- 3
Click Continue to listing form, or Create account & continue.
The same form the seller uses opens, marked "Creating a listing on behalf of [email]", with the seller's name and phone already filled in.
- 4
Fill in the property location, details and disclosure.
- 5
In the last step, confirm the details found from the MLS and county records with the seller, then click Approve & create listing.
Approving records that the seller agreed to them. You are taken straight to the new listing.
A property can only be under one listing agreement with you as the listing agent. If you already have an active listing at the address, a window offers View current listing, Expire #N and create new listing, or Cancel. If the other listing is for a different seller, it also warns "Same property, different seller", check who holds the listing agreement before you expire anything. This check only stops agents; a seller using Sell now is never stopped, you see a red warning on the listing instead.
#E. Relisting an expired listing
- 1
Open the Expired listing and click Relist this property in the header.
Or, in Listings → Expired Listings, use the ⋮ menu → Relist property.
- 2
The Relist this property window shows what is copied.
Carried over: property details and features, pricing, seller and contacts, HOA and schools, showing instructions, commission terms. Starts fresh: photos and videos, reports, documents, and key dates and deadlines, including a new expiration date.
- 3
Click Create new listing.
If the property still has another open listing, the button reads Close #N & create new listing and closes it.
- 4
You are taken to the new listing at Created, and the Created stage emails go to the seller.
#Which one you will use
Most listings arrive through MLS import, which runs by itself once you are set up. Sell now matters when a homeowner finds your website directly. Create Listing is for entering a listing yourself on the seller's behalf. Import Anyway is a recovery path for a record missing information, and Relist starts again after a listing agreement ends.
However a listing gets in, it lands on the Listings page and moves through the same 11 stages. Listings created by the seller, by you or by relisting start at Created and send the Created emails; imported listings start at the stage matching their MLS status and send no emails. See The 11 listing stages.